The Project Genesis: The Way Forward Initiative

The Way Forward Initiative is one of the most innovative programs that The Project Genesis will offer. It will be a unique program of empowerment that is funded primarily by the advertising revenue generated by visitors going to their sites. This will be a unique way to continually fund the assistance to new business owners that continually strive to find ways to promote new business development, community development, educational development, and strategic integration.

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New Business Development

The priority focus of The Project Genesis will always be on new business development. The initial opportunity will be forming online businesses but there will be many opportunities to empower individuals to own a more traditional business. The approach to forming new, traditional type businesses will be exactly the same as an online business and that is to give the entrepreneur the opportunity to own their own business, with little or no up front costs.

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Community Development

The Project Genesis will foster community development by empowering individuals, businesses, and groups of people with the skills and resources they need to affect change in their own walk of life and their community. These skills are often concentrated around the formation of large social and business network groups working for a common goal.

Some key areas of community development are:

Community economic development (CED)
Community capacity building
Social capital formation
Ecologically sustainable development
Asset-based community development
Faith-based community development
Community-based participatory research (CBPR)
Community empowerment
Community participation
Participatory planning including community-based planning (CBP); community-driven development (CDD); and approaches to funding communities directly.

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Educational Development

The Project Genesis will consistently strive to promote 21st Century teaching techniques in classrooms throughout the new owner's local area, with the goal of directly funding these initiatives. The links below are examples of programs that are already in place and are successful.

Visit Edutopia

Watch a video about integrating technology and teaching multiple intelligences in the classroom, and the need for fundamental changes to the current curriculum.

View Video Here

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Strategic Integration

Strategic integration will play an important part of The Project Genesis. It is vital that the project compliments and supports businesses and projects that are already in place throughout the owner's area..